Baskin Robbins KR Brand Book Advertisement Collage Animation (Director's Cut)
Baskin Robbins KR planned to launch a 'Brand Book', which is a collaborative magazine of various local celebrities. The magazine contains of how these celebrities--ranging from local chefs, artists, singers, to athletes--enjoy Baskin Robbins in their own ways. Some of them provided their own BR recipes, and others created an art piece inspired by their favorite BR flavor.
To promote this brand book project, Baskin Robbins requested a magazine-like collage animation with a mix of real-life celebrity interviews to further expand the concept of a 'book' and to deliver the message it contains
Thus, collaborating with a local production company in charge of real-life shooting and overall directing, I was in charge of collage animation part.
Basking Robbins Brand Book final product
DIrector's whole project proposal including the animation part
First concept board I provided to the director
Final Video Still Cuts
